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Parent Alcohol Campaign

The Parent Alcohol Campaign is a promotional strategy designed to encourage parents of middle school and high school-aged children about the risks of underage drinking and how to talk to them. The overarching goal of the Parent Campaign is to reduce the past 30-day alcohol use rates among 8th-12th graders in Mason County.

 

The effectiveness of the Parent Campaign is reflected in the Illinois Youth Survey, taken bi-annually in the spring of even-numbered years. Provided to 8th, 10th, and 12th graders, this survey asks students various questions regarding alcohol use, perception of use, and parental disapproval of underage drinking. To lower the rates of alcohol use among youth, HAPT and CPAC, as well as partnering organizations, provide needed resources and support for schools in Mason County.

Campaign Materials

August-Survival Kits

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August-Banner

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August-Poster

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September-Info Card

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September-Arlee Theater Advertisement

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September-Social Media Boosted Post

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October-Poster

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November-Newsletter

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December-Poster

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December-Social Media Boosted Post

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January-Info Card

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January-Arlee Theater Advertisement

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